Celebrating 30 Years of Chiva-Som: A Legacy of Holistic Wellness
In 1995, Chiva-Som opened its doors in Thailand with a vision to revolutionise wellness. Now, 30 years later, this wellness brand is celebrating its anniversary with a continued commitment to pioneering integrative, holistic wellbeing. From their flagship in Hua Hin, Thailand, to their newest location in Qatar, Zulal Wellness Resort by Chiva-Som, the brand has earned a reputation for personalised care, innovation, and sustainability.
For those looking to transform their health, Chiva-Som has unveiled exciting new wellness offerings for 2025, focusing on family wellness, weather-responsive treatments, and new gender-specific health programs. As specialists in wellness travel, we’re thrilled to share these milestone updates with our clients who are looking to experience the best in holistic wellbeing.
A Legacy of Innovation and Excellence
For 30 years, Chiva-Som has been at the cutting edge of wellness, constantly evolving to meet the needs of its guests. Founded by Boonchu Rojanastien and now led by his son Krip and grandson Win, the resort has built a legacy of transformative wellness experiences, attracting guests from all over the world.
Krip Rojanastien, Chairman and CEO of Chiva-Som, shares, “For three decades, Chiva-Som has been more than a destination; it’s been a family mission. We continue to embrace the values of wellness, sustainability, and community, and we are proud to see a new generation of guests – families who return to us with their children and grandchildren.”
New Wellness Innovations for 2025
As part of their 30th anniversary celebrations, Chiva-Som is unveiling new wellness programs designed to address contemporary health challenges. These offerings include:
Weather-Responsive Wellness:
With climate change affecting global health, Chiva-Som has introduced a program that helps guests adjust their wellness practices according to shifting environmental conditions. This includes workshops on adapting to seasonal changes, sound baths, movement classes, and a comprehensive skin health assessment to manage the impacts of environmental factors like UV exposure and humidity.Metabolic Reset Program:
In response to the growing use of weight-loss medications, Chiva-Som has developed a Metabolic Reset program aimed at helping guests transition off medications while focusing on muscle preservation and healthy fat loss. This integrative approach includes nutritional support, fitness sessions, and stress management techniques to promote lasting health improvements.Longevity Lifestyle Habits:
Chiva-Som’s Longevity program is designed to promote functional fitness and vitality, offering tools like BlazePod Neuro Muscular Training to enhance speed, coordination, and agility. The program also includes fitness assessments, new gym equipment, and beach activities to promote a connection with nature, all of which support overall health and longevity.Emotional Growth Series:
The Emotional Growth series offers a unique opportunity for self-discovery through deep, meaningful conversations and therapeutic experiences. Whether through art expression, sound therapy, or mindfulness practices, these sessions are designed to reduce stress, promote emotional balance, and encourage personal transformation.Tailored Men’s and Women’s Wellness:
Chiva-Som has expanded its services to include gender-specific wellness offerings, catering to the unique health needs of men and women at various stages of life. The new services range from pre- and post-pregnancy yoga to menopause, andropause, and pelvic floor therapies, all designed to support physical and emotional health.
Zulal Wellness Resort by Chiva-Som: A Family-Friendly Destination
Chiva-Som Hua Hin has also introduced tailored programs focuses on wellness for older children and adults, and its sister property, Zulal Wellness Resort by Chiva-Som in Qatar, welcomes families with children all of ages. Zulal’s family wellness programs are designed to nurture health from a young age, offering specialised offerings for both children and adults. The resort encourages a multi-generational approach to wellness, offering a space where parents, children, and even grandchildren can enjoy transformative wellness experiences together.
Sustainability at the Heart of Chiva-Som’s Mission
Sustainability is at the core of Chiva-Som’s philosophy. The resort continues to lead the way in sustainable wellness practices, striving towards zero-waste and carbon-neutral operations. Chiva-Som’s commitment to sustainability is reflected in everything from eco-friendly resort management to social responsibility initiatives aimed at enhancing local communities.
This focus on sustainability extends to their wellness offerings as well. Chiva-Som integrates wellness and environmental stewardship, helping guests embrace not only their own health but also the health of the planet.
Celebrate 30 Years with Chiva-Som
As part of its 30th anniversary, Chiva-Som is offering exclusive deals for guests who book their stays throughout 2025. Special promotions include:
Thai Pavilion Anniversary Offer: 10% off wellness retreats in one of Chiva-Som’s beautifully designed Thai Pavilions or Thai Pavilion Suites.
Anniversary Month Special: A three-night stay for the price of two when booking a retreat for April 2025.
Path of Serenity Offer (June – September 2025): A complimentary night for stays of four nights, plus VIP fast-track service at Suvarnabhumi Airport and a complimentary round-trip limousine service to Hua Hin.
These special offers allow guests to experience the best of Chiva-Som while celebrating three decades of transformative wellness.
Looking to the Future
As Chiva-Som celebrates 30 years, it remains committed to pushing the boundaries of wellness. The brand continues to inspire guests to prioritise health, wellbeing, and sustainability, and it’s exciting to see the impact they’ve had on multiple generations of wellness travellers. With the opening of Zulal Wellness Resort by Chiva-Som in Qatar, Chiva-Som’s reach extends beyond Thailand, ensuring their legacy of holistic health and wellbeing resonates across the globe.
As your trusted wellness travel partner, The Wellness Travel Expert team are excited to help you experience the world-class offerings of Chiva-Som and Zulal Wellness Resort by Chiva-Som. Whether you’re looking to rejuvenate, reconnect with family, or simply focus on your personal wellbeing, we’re here to guide you every step of the way.